Olsen Twins New Denim Line for Elizabeth and James

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The Olsen Twins continue to expand their fashion empire with the addition of their new denim line under Elizabeth and James. These ladies are surely staying busy. Today is the launch of the Olsenboye Spring 2010 line for JC Penney and they are also gearing up for their first presentation of The Row during New York Fashion Week.

According to WWD, Mary-Kate and Ashley Olsen are creating a denim-based secondary collection for Elizabeth and James. It’s called Textile Elizabeth and James and it is a three-jean lineup featuring three cool styles.

  1. The Seventies Styles with slight bell bottom
  2. The Low-Slung Style
  3. High-waisted, cropped style

The denim line will retail from $106-$111 and will launch this March exclusively at Intermix, Bergdorf Goodman, and Neiman Marcus.

I also hear that the Olsen Twins plan on a full lifestyle collection for Textile this coming fall. Looking forward to see the fall collection!

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